Landscape:
This high-performing sales leader wanted to go beyond cold outreach and build a consistent stream of warm inbound interest, especially from enterprise decision-makers who were tough to reach via email or phone. Their Chief Revenue Officer approached Linked Revenue about being an additional layer of support for this top contributor.
Approach:
We turned his LinkedIn into a strategic sales channel. We highlighted his expertise in workforce strategy, talent trends, and client wins, making sure to keep the tone authentic to his style. We also developed a process for interacting with existing accounts to stay top of mind and plant seeds for account expansion.
Results:
3 new enterprise accounts closed directly from LinkedIn conversations
$103,500 in new revenue generated
$925,000 in total pipeline influenced
1,100+ new followers (including key decision-makers at Fortune 1000 companies)
195,000+ impressions across his content
Increased brand awareness inside current client organizations, leading to cross-sell opportunities